Overview of Opportunity Management
Opportunity Management helps you optimize the opportunities presented to your organization, manage processes assigned to individuals or groups, and gives you the means to analyze, forecast, and report on the effort. With Opportunity Management, your staff can coordinate their tactics effectively using a centralized overview of all relevant information.
Use Opportunity Management to coordinate interrelated efforts such as:
- Developing relationships
- Sales opportunities
- Prospective donors
- Sponsorships
- Managing multi-stage projects
- Conference planning
- Editorial reviews
- Optimizing processes
- Membership applications
- Issues/Resolutions
Run your business more efficiently with the comprehensive power of Opportunity Management:
- Track sales/donor/sponsorship opportunities with default workflows or with action plans you build for your specific processes.
- Build rewarding customer/donor relationships by tracking history, key milestones, contact information, and other data that helps you support the relationship.
- Forecast and analyze performance through tracking and reports.
- Provide effective communications for your staff and your prospects with effective data presentation, e-mail notifications, and MS Word mail merge letters.
- Maintain multiple opportunities per contact, each with separate data.
- Add individual or company records to the iMIS database directly from Opportunity Management.